About
IBFRESH is not merely just a brand. Rather, it is an overall
way of thinking. The name lends itself to the mindset of
individuals everywhere that embody a sense of being
“fresh” in everything they do. The creator and sole
visionary, Kyton Carolina, came up with the collection in
August 2011 (which consists of an eclectic array of
unisex tees, tanks, sweatshirts, and hoodies), after
recognizing that this superior state of mind is actually
present in all of us. The thought of getting dressed for
the day, sliding on a clean tee, the “new” smell right out
of the package, and the touch of quality against your
skin, all attribute to the excitement you feel once your
look is complete. Clean, Sharp, Crisp, and… Brand New.
Welcome, to IBFRESH.